The CEO of Fine Hygienic Holding (FHH), one of the world’s leading manufacturers of hygienic paper products, James Michael Lafferty, recently appeared as a keynote speaker at the You Inc. Seminar, an annual business knowledge seminar organized by the Rotaract Club of Aruba.
The seminar, which took place in Aruba on June 2, promoted the importance of personal and professional development, as well as teaching how to establish a healthy work-life balance, and how to best manage your personal branding. James Michael Lafferty has had a stellar career in the FMCG world, working his way up the marketing ladder and eventually heading up a number of multinational corporations. Over the years, Lafferty has had a great deal of experience in brand management, making him a well-seasoned authority when speaking on such topics.
“I really believe that this event was a great opportunity for young professionals to expand themselves personally and professionally, and I hope that sharing my expertise and perspective will help them to accomplish this,” said Lafferty. “Maintaining your own brand is more important now than ever, as is balancing your life with your career. I was happy to give a pair of talks on these topics, and to teach the young professionals how to make their own personal brands shine, and how to attain the right balance to have it all.”
As the CEO of Fine Hygienic Holding, James Michael Lafferty applies these same insights and experiences toward making the company a shining star of the FMCG world – both throughout the MENA region and in markets across the globe.