01 February 2021

Fine Hygienic Holding: The #1 Sterilized Tissue in the World

Fine Hygienic Holding (FHH), one of the world’s leading Wellness Groups and manufacturer of hygienic paper products, is now the #1 Sterilized Tissue in the World after winning 20 regional and global awards under the sterilization/hygiene category in 2020.FRONT-PAGE-AD-20cm-H...

Fine has built its legacy around the production of uniquely sterilized paper and wellness products, setting the standard for quality and efficiency in the industry. FHH has received more than 40 prestigious awards over the past 60 years, in addition to winning “Sterilized Brand of the Decade 2020,” awarded by the Family Hygiene Institute (FHI), a collection of health and medical wellness professionals operating under the auspices and guidance of the Medical Wellness Association. Based on the Group’s proven track record and its consistent focus on consumer wellness above all, Fine tissues has earned the title of number one sterilized tissue in the world.

Speaking on the Group’s achievement, James Michael Lafferty, FHH’s CEO, said, “We are very proud to be known as the number one sterilized tissue in the world. This title and our reputation are the result of more than 60 years of hard-work, dedication and drive to give our consumers the best. As part of our commitment towards wellness, we incorporate innovative technology across all aspects of our operation in order to provide our consumers with premium quality on par with the highest hygiene standards in the world.”

Lafferty added that the average consumer makes Wellness choices every day— from diet and nutrition to fitness and exercise. These choices have an impact on health and wellness and the same is true for consumer products, which is why it’s important for consumers to be selective about the products they use to protect themselves and their families’ wellness. Tissues are a prime example as they are used around the eyes, nose, and mouth, which are key entry points on the body. By using unsterilized tissues, consumers are needlessly exposing themselves to harmful bacteria and viruses, however Fine sterilized tissues remove that risk.

All Fine tissues and paper products undergo a sterilization process using patented SteriPro™ technology which uses an ultraviolet light in the form of vertical waves to destroy bacteria, viruses and other micro-organisms, producing a 99.9% sterilized product. The process ensures a fully sterile and hygienic production environment, reducing the risk of exposure to harmful bacteria and viruses.

All Fine hygienic products are available worldwide on the Fine online store at thefineshop.com.